The Use of Technology in Property Management

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Ben Williams

3 ways in which technology can improve the Property Management industry and overall client satisfaction:

Communication:

These days, working professionals are incredibly time poor and the ability to communicate effectively with their property managers is becoming more difficult. This is where new age communication platforms become invaluable for Property Managers and their businesses.

Being able to have direct contact through not only phone calls and emails but instant messaging services is a great way for all stakeholders to remain up to date throughout the process. These communication tools also keep consistent and well organised records of all previous communications which can be very helpful in situations where disputes arise.

One of the main causes of a breakdown in a client relationships is a lack of communications from the property management team. With advances in digital communications, clients should have direct access 24/7 to property management to have any questions answered or to voice their thoughts and suggestions on how the experience can be improved. Here again, options for communications are not limited to email and telephone calls but also instant messaging which is very convenient for all parties.

Productivity and automation of administrative tasks:

Smaller businesses can compete with large businesses by being more swift and agile, and responding to change faster. Technology can improve your company’s efficiency and decrease human error by developing automated processes. Integration to accounting software, communication tools and internal databases allow for a significant reductions in time consuming tasks involved in Property Management. Although this strategy doesn’t directly effect the customers user experience, it does free up a substantial amount of time for the management team to focus providing first class service.

Mobile and cloud based environments:

One of the major developments in this space is the ability for staff and clients to access important information in a cloud based environment. This ease of access to things like financial statements and other important leases information, gives the client total oversight into the process. This also promotes transparency and trust between the property management agency and the client.


Mobile apps are also a great way to engage the customer and improve their overall experience.